Why it Works

Small Budget, Big Impact: Marketing Strategies for Centers Under $5,000/Month By Cornerstone Marketing Strategies You don't need a fortune to reach women in crisis. Here's proof: we've worked with pregnancy centers that spend less per month than Planned Parenthood...

Post-Roe Marketing: How Pregnancy Centers Must Adapt Their Strategy in 2025 By Cornerstone Marketing Strategies The Dobbs decision changed everything. Search patterns shifted overnight. New state laws created new opportunities and challenges. Telehealth abortion...

Instagram for Pregnancy Centers: What Works in 2025 By Cornerstone Marketing Strategies Instagram isn't just for influencers and brands—it's where 18-34 year old women spend hours daily. The same demographic most likely to face unplanned pregnancy. Here's how...

Donor Communication Strategies: How to Report Marketing ROI to Your Board By Cornerstone Marketing Strategies "We spent $30,000 on marketing this year." That's a cost. "We invested $30,000 in marketing and reached 847 abortion-minded women who otherwise wouldn't have...

From Click to Appointment: Optimizing Your Pregnancy Center's Conversion Funnel By Cornerstone Marketing Strategies You're spending money to drive traffic to your website. Women are clicking. But somewhere between that click and an actual appointment, 70-80%...

The Google Ads Strategy That Increased One Center's Appointments by 425% By Cornerstone Marketing Strategies This isn't theory. This isn't a generic case study with vague results. This is the exact strategy we used to help a pregnancy center in Texas go from reaching...

TikTok Ads for Pregnancy Centers: Reaching Gen Z Women in 2025 By Cornerstone Marketing Strategies TikTok isn't just dancing teenagers anymore. It's 1+ billion users, including 60% of Gen Z women—the generation facing the highest rates of unplanned pregnancy. While...

How to Outrank Abortion Providers in Your City (Ethically) By Cornerstone Marketing Strategies Yes, it's possible. Yes, you can do it on a budget. And yes, it's one of the most impactful things your pregnancy center can do to save lives. Here's the proven strategy to...

The 3 Pages Every Pregnancy Center Website Must Have (That Most Don't) By Cornerstone Marketing Strategies Your website has a homepage, an About page, maybe a Services page. But there are three critical pages missing—pages that could be converting 40% more visitors...

5 SEO Mistakes That Are Costing Your Pregnancy Center Clients By Cornerstone Marketing Strategies Search Engine Optimization (SEO) is the difference between being found and being invisible. When a woman in your community searches "pregnancy help near me" at midnight,...

Your Website Has 8 Seconds: How to Make Abortion-Minded Visitors Stay By Cornerstone Marketing Strategies She's 22 years old. It's 1:47 AM. She just took a pregnancy test and it's positive. Her boyfriend is asleep. Her parents can't know. She Googles "abortion clinic...

Why Your Google Ads Aren't Reaching Abortion-Minded Women (And How to Fix It) By Cornerstone Marketing Strategies A Texas pregnancy center was spending $2,000 per month on Google Ads with virtually zero results. No phone calls. No appointments. No lives saved. After a...